Daily Archives: September 24, 2011

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Tech companies and “the service problem”

Over the past few weeks I have had occasion to talk with a number of digital leaders who ...
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Start-Up Watch COD: Doat remakes the mobile search experience

Most people agree that the most useful and pleasant mobile experiences occur in apps, not on  mobile-appropriate web pages. ...
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Start-Up Watch COD: Wingsplay Rewards Influentials for Distributing Your Vids

Viral distribution has always been one of the Holy Grails of digital. The idea of people seeking out ...
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Start-Up Watch COD: Media6Degrees Drives Strong Results By Applying an ...

I gravitate to companies that take a different approach or direction in digital media. Because there are now ...
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Start-Up Watch COD: ThinkNear Helps Brick and Mortars Drive Business ...

One of the biggest challenges facing a local brick and mortar business is managing staffing levels for the ...
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Start-Up Watch COD: Scayl Delivers “HDemail” That Enables Attachments of ...

Today’s post is to tell you about a new service that you may find rather useful in your ...
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Start-Up Watch COD: SimplyCast is the PaaS Solution for Multi-Channel ...

Now here’s something you don’t see every day. A start-up based in Nova Scotia that has attracted attention ...
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Start-Up Watch COD: CPG Product Discovery Comes of Age With ...

These days, when I want to try a new restaurant in the Bay Area, I head over to ...
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Startup Watch COD: Stickybits rewards consumers who scan items and ...

here are a host of new cell phone application designed to provide information and deals on products sold ...
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Start-Up Watch COD: Rapportive helps you learn everything about contacts, ...

I’ve spoken a couple of times on this blog about how having rich information about business contacts can ...
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Start-Up Watch COD: RadiumOne delivers precise targeting and scale by ...

Chances are, people connected to you are pretty aware of what interests you. Chances are people connected to ...
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Start-Up Watch COD: SundaySky enables websites to create dynamic personalized ...

Video is among the fastest growing media sectors in digital, and for good reason. Sight, sound, and motion ...
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Start-Up Watch COD: Outbrain drives strong results for brands and ...

Brands: If I told you there was a performance-based solution to drive HIGHLY qualified traffic to your rich ...
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Start-Up Watch COD: ChallengePost and the phenomenon of crowd sourced ...

When I started in advertising, I worked on a brand that challenged P&G in one of its core ...
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Start-Up Watch COD: flavorpill creates a locally centered influencer community ...

As the focus of marketing continues to shift from mass focused to influencer driven, it’s natural that we ...
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Start-Up Watch COD: Quirky compensates people for sales of products ...

The democratization of innovation continues apace, with more and more sites, communities, and apps enabling people to submit ...
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Start-Up Watch COD: Zerply gives people virtual personal storefronts online

One of the most exciting uses of the connected web is for professional networking – the opportunity to ...
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Start-Up Watch COD: ChoozOn helps marketers deliver offers to their ...

The web has become one of the primary deal delivery vehicles – so much so that there are ...
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Start-Up Watch COD: SocialBase makes social media management easier and ...

Social media isn’t a doddle. To do it right requires multiple organizational participants, platforms, content types, an editorial ...
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Start-Up Watch COD: Ginza Metrics makes SEO management easier and ...

A dear friend of mine who was cutting her teeth in brand management while I was soaked in ...
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Start-Up Watch COD: Legolas lets you to buy audiences like ...

Audience buying has made a huge difference to so many brands. The idea of zero-waste planning and execution ...
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Start-Up Watch COD: Bunchball is out to gamify a broad ...

There are many actions that we hope consumers will take. Besides clicking to buy, of course. We want ...
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Start-Up Watch COD: EyePredict’s EPflow optimizes catalog item displays to ...

When you are selling multiple items online, one of the key challenges you face is to design your ...
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Start-Up Watch COD: appbackr is the wholesale marketplace for apps

Many talented people have made good money developing and selling mobile apps in the iPhone and Android stores. ...
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Start-Up Watch COD: Hunch Creates A Personalized Recommendations Community Through ...

Reviews of products and services have become a currency of the web, helping consumers make more informed purchase ...
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Start-Up Watch COD: Yext Local delivers “Power Listings” for local ...

Different gets noticed. We all know that. If everyone else is in a white shirt and a repp ...
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Start-Up Watch COD: Kikin Is a Leap Forward On The ...

With billions of web pages available to all of us, one might think that we would be constantly ...
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Start-Up Watch COD: TapIt focuses on making Mobile perform for ...

The CW on Mobile is horribly outdated. Issues of Scale, CPM, and Creative Freedom have been well addressed. ...
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Start-Up Watch COD: Everloop is out to make social remarkably ...

Sometimes I wonder how parents are able to sleep at night, given all of the dangers that are ...
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Start-Up Watch COD: Vurve puts advertising for ecommerce sites on ...

Different ecommerce sites have different levels of management resources available to them. Some sites have entire teams focused ...
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Start-Up Watch: SeamBI reinvents product placement in the shape of ...

It has never ceased to amaze me that lots of companies are able to get their acts together ...