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Digital News for 05152012

MAJOR COMPANIES Brooks charged in News International hacking scandal Google to launch Chrome for iPhone Groupon beats the Street FB ...
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Industry News for 05142012

MAJOR COMPANIES Thompson out at Yahoo Thompson tells Board he has been diagnosed with cancer Souce: Thompson dismissal treated as ...
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Industry News for 05112012

MAJOR COMPANIES Facebook launches app store Facebook launches sponsored updates in NZ test Bing adds social sidebar with deep FB ...
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Humor Doesn’t Get Any Geekier

Blowing on the cartridge tape sent me into laughter spasms…
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Industry Links for 05102012

MAJOR  COMPANIES T Mobile and Metro PCS talk merger New Apple data policies have advertisers scrambling START UPS Samsung buys ...
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Industry Links for 05092012

LEADING COMPANIES Report: AOL trying to sell its tech properties including Tech Crunch AOL earnings hit estimates but Display revenue ...
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Industry News for 05082012

MAJOR COMPANIES Analysts bullish on FB IPO Kindle Fire usage declines   START UPS Why EverNote bought handwriting app Penultimate ...
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Industry Links for 05072012

Major Companies Arianna Huffington Interview – Thought Provoking Read Groupon CEO’s letter on the future of the brand, written to ...
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Industry Links for 05042012

LEADING COMPANIES It’s not TV, it’s Zuck TV: Check out FB’s IPO roadshow video LinkedIn buying SlideShare for $119M            Ouch: ...
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Simplifying the Display Landscape

I wanted to draw your attention to something that was published on iMedia Connection this AM. Penned by Dave Yovanno ...
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Industry Links for 05032012

Hello all, playing with format for the next few days…trying to experiment with organization and themes. Industry Links for 05032012 ...
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Resend – Industry Links for 05022012

Sorry all, today's links sent out earlier were triggering email programs to open. The links below are fixed. MagnaGlobal forecasts ...
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Industry Links for 05022012

MagnaGlobal forecasts 12% growth this year for digital ads NBC plans for a social Olympics User slippage for Draw Something ...
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Industry Links for 05012012

Forbes: Is Square Profitable, or are They Pulling a Groupon? Is MSFT/BN Alliance a Kindle Killer Dating App Skout is ...
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Industry Links for 04302012

MSFT invests 300 Mil in BN, to spin out the Nook business John Maloney out at Tumblr Info on the ...
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Industry Links for 04272012

Samsung now king of phones, Nokia downgraded to junk Intuit buys Demandforce for $424 Mil A-B InBev Global CMO Steps ...
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Industry News for 04262012

12 SV Startups getting a lot of buzz Google’s self driving car goes from Mountain View to Tahoe without a ...
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Industry Links for 04252012

Awesome quarter for Apple FB phone from HTC is on the way! Google Drive launches Loyal3 offers brand fans shares ...
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9 brands taking Pinterest by storm

Unless you live under a rock, you’ve already heard something about Pinterest, the remarkable social community built around virtual bulletin ...
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Industry News for 04242012

Cowabunga stats from the FB S-1 Yammer’s explosive growth 25 up and coming NY startup CEOs Celebs invest heavily in ...
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Industry News for 04232012

eM: Video growing as a content marketing platform Apple makes stronger play for Enterprise phone biz YT ad platform ads ...
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Today’s Industry Links – 04202012

Clicks to Completion: Major change in online video measurement Is Pinterest having trouble holding users? Companies still underfunding SEO despite ...
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Industry News for 04192012

IAB reports digital ad spend reached $31.1B in 2011 Chart: The growth of online ad revenues over the years Boom ...
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Industry News for 4/17/2012

Mobile Soc Net Path Raises $30M Groupon Acquires Social Activity Finding Service Ditto.Me Woah! Draw Something Daily Users Drops Bigtime ...
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Industry Headlines for 4-16-2012

FB acquires mobile loyalty app company Tagtile AOL begins to guarantee ratings with measurement via Nielsen Online Ratings service Brightedge ...
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5 ways to ensure your marketing captivates every consumer “generation”

Most of us are familiar with the different profiles of Millennials, Gen Xers, and Boomers. It can be fun to ...
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How to thrive as a second city agency

For decades, three markets have consistently dominated the ad sector — New York, LA, and Chicago — yet a growing ...
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5 reasons why the banner will outlive us all

The smug little banner Pity the poor banner. Maligned by millions and attacked by the very people whose paychecks they ...
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3 brands that made the wrong friends

A key objective of social media is to acquire citizen evangelists — people who love your brand and make their ...
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Digital marketing’s 4 biggest disappointments

Oh boy, does the digital buzz machine ache for a metaphorical magic pill — some blockhead simple “cure” for many of the ...
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Ten Super Bowl Wins and Fails From 2011

Teaser: Déjà vu all over again. Let’s take a trip into the past by checking out the Wins and Fails ...
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9 campaigns that won with humor

Humor is one of the hardest things to do well in digital advertising. These nine efforts of 2011 succeeded in ...
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9 digital campaigns to learn from

Behold some of the best that digital marketers created in the last year. Some are integrated multi-execution efforts, others are ...
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Breaking the Ready Fire Aim Mentality

The first term I learned when I moved from the traditional side of marketing and media to digital was “Internet ...
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Mr. Manners Answers Questions From Buyers and Sellers

Dear Mr. Manners, I get more than two dozen calls per week from media sellers, and more than 50 emails. ...
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11 Digital Ideas From 2011 Worth a 2nd Look

There aren’t enough good digitally centered ideas. Here’s a little collection of the best ideas we saw in 2011 – ...
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Hotlinks for 12/20/2011

Apple wins suit against HTC ATT withdraws T-Mobile acquisition plan Novartis chooses Starcom for their media business Kindle Fire becoming ...
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Hotlinks for 12/16/2011

Mercedes CMO becomes CEO TV Dollars pouring into digital video WPP creates boutique agency for Lincoln brand Zynga IPO 100MM ...
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10 tech startups that wowed us

The market is stuffed with fascinating digital marketing startups doing everything you can think of, and a bunch of things ...
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Brand Social Grows Up

Lately there have been a lot of articles pointing to growing brand interest in social media measurement. Like all marketing ...
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Hotlinks for 12/14/2011

Michelob launches Arnold Palmer spiked line extension Outbrain lands $35Mil Michael Sneed new Mktg/PR head at J&J AVON searching for ...
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12 totally incorrect predictions for 2012

1.      Courtney Stodden will…sign a $7.8 million dollar contract with The Talbots. 2.      Sheldon and Amy will…conceive during October Sweeps. ...
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Hot Links for 12/13/2011

Chibe chooses McGarry, Translation for Bud Light Unilever launches $6B global review Another reorg for AOL Ogilvy wins Philips 6MM ...
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Hot Links for 12/12/2011

Check out AdWeek's Agencies of the Year! Entertaining and thought provoking: Biggest social blunders of '11 PlaceIQ nabs $4.2M, moves ...
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A collection of Jonah Mowry responses

I first saw Jonah’s video this afternoon, and have since been struck by how many people replied to his video ...
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Hot links for 12/8/2011

Living Social gets $170M Volvo restructures agency relationships Goodby, Sprint divorcingCheck out TC's profile of Tripl Waze partners with local ...
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Today’s Hot Links! 12/7/2011

CSF brings flash sales to media! Phenomenal Cyberweek results! Mattel hunts for new games agency JCP buys 17% of MSL ...
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Today’s Industry Links – 12/6/2011

Report: Apple had its best month ever in November eBook collusion investigation in the EU The battle of the wallets: ...
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Today’s Top Tech and Ad News – 12022011

BI picks the 10 worst ads of 2011. There are some real stinkers here Twitter tests self serve AdAge on ...
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Like a Good Neighbor, State Farm Ads Have Changed For ...

When I started in the ad biz in 1987, the largest account at our agency was State Farm. For like…forever, ...
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Today’s links: 12/01/2011

22% gain in online ad revenue Why FTC wants to keep TMobile alive: it's a disruptive force eMarketer: MCommerce growing ...
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Like a Good Neighbor, State Farm Ads Have Changed. For ...

When I started in the ad biz in 1987, the largest account at our agency was State Farm. For like…forever, ...
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Top Ad/Tech.Mktg Stories for 11/28/2011

Report: Q4 online pubs' pipelines are soft Paypal: Black Friday mobile payments up 516%! Top tech turkeys for 2011 ffrom ARS ...
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You Can’t Win the Ground War When You “Cover Off” ...

There are few brands that fail to recognize the power of social media on their businesses. But it appears that ...
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You can’t win the ground war when you “cover off” ...

These days there are few brands that fail to recognize the power of social media on their businesses. But it ...
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Axe Excite makes angels fall from grace ?!?

Now, this ad isn’t showing in America, where taking on God isn’t such a good idea from a marketing perspective. ...
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Top Ad/Mktg/Tech Stories for 11/22/2011 – A nightmare on cupcake ...

A nightmare on cupcake street – sad tale of the use of Groupon by a small business New head of ...
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When Innovative Isn’t Good

As more and more start-ups focus on advertising and marketing dollars as their tickets to profitability, it seems appropriate to ...
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Top Ad/Mktg/Tech Stories for 11/21/2011

Former Procter, GM leader John Smale passes Amazon buys Hunch for $80MM Big Kindle Fire coming in ’12 Android Developers ...
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No comment…well…one comment…

STOCKTON, Calif. (AP)– A high school teacher is under investigation after school officials said she was maintaining a pornographic website ...
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Top Ad/Mktg/Tech Stories for 11/18/2011

Optimedia lands $100MM Bridgestone account. Congrats to ’em Benchmark leads $8MM round for Klip Interesting analysis of Yelp! and its ...
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Top Ad/Mktg/Tech Stories for 11/17/2011

Twitter revenue quietly rocketing Brands launching G+ consumer hangouts More on the very cool offerings of DataSift Sandusky revelations triggered ...
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Top Ad/Mktg/Tech Stories for 11/16/2011

MSFT to launch new soc net !?! Big Promoted Tweets success stories The times they have a changed – 1/5 ...
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Top Ad/Mktg/Tech News of 11/14/2011

Disney buys Babble Media for $40M Survey reveals 15 hot cos where young digerati want to work Overstock postpones rebrand ...
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Disney buys Babble Media for $40M Survey reveals 15 hot cos where young digerati want to work Overstock postpones rebrand ...
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Top Ad/Mktg/Tech Stories for 11/11/11

Insert Scooby Sound: Amazon wants Internet sales tax Imagine: Zynga expects people to perform or else Short! Short! Groupon investors ...
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Top Ad/Mktg/Tech Stories for 11-10-2011

Amazon ups the Kindle Fire order. Again. Is Kindle Fire driving todays' Apple stock dip? MSFT to launch $250 PC ...
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Would You Choose a Digital or Integrated Agency for 2012?

About five days ago, a dear friend of mine asked my opinion on whether she should entrust digital to her ...
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Would you choose a digital or an integrated agency for ...

About five days ago, a dear friend of mine asked my opinion on whether she should entrust digital to her ...
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Top Ad/Mktg/Tech News for 11/9/2011

Groupon stock price has fallen HP says no plans yet to sell Web OS Investigation turning up loads of hacks ...
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Top Ad/Mktg/Tech Stories of 11/8/2011

Check out highlights of Zuckerberg/Sandberg appearance on Charlie Rose Bloomberg: Zynga won't IPO before Thanksgiving Read about the new Nook ...
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Top Ad/Mktg/Tech Stories for 11/7/2011

Philips goes to Carat and MPG Cloudera scoops $40M Disney to announce big YT partnership today Ad Age credits much ...
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Top Ad/Mktg/Tech Stories for 11/4/2011

Chibe awards AB InBev media to Starcom Solve goes for more $ at $25-$40M market cap Update to Google algorithm ...
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Top Ad/Mktg/Tech Stories for 11/3/2011

Type "Do a Barrel Roll" into Google. I dare ya. Sears CMO out at EOY Amazon sets up lending library ...
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When Intrusion Is Welcome

On Monday a really splashy Mustang ad transformed the home page of Yahoo in a way that I found pretty ...
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Top Ad/Mktg/Tech News for 11/2/2011

Yahoo’s Live Stand debuts Interesting article on new ways startups are getting funded Klout brand efforts developments AOL: Turnaround just ...
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When Intrusion Is Welcome

Big. Beautiful. Surprising. Cinematic. Very Mustang. The lesson here isn’t that it’s great to interrupt the browsing habits of the ...
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Five Scary Client Stories To Tell In The Dark

Picture it: You’re sitting around a campfire and swapping stories of your worst client engagements — tales beyond moments of ...
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Top Ad/Mktg/Tech Stories for 11/1/2011

Yahoo! buys Interclick David Kenny: I don’t wanna be Y! CEO Profile of Buddy Media and its strategy for the ...
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Tumbl on over to Lynn Ingham’s new Tumblr!

After years of waiting and rumor, it has finally happened. Lynn Ingham has a Tumblr on which she will provide ...