Ben and Jerry Go Social UGC
So very on brand. So very them. Upload yours on the Ben and Jerrys website.
And if you are really more interested in the flavor than the promo, read how B&J describe it:
We hope this whirly mixture of toffee cookies and fudge peace signs enlightens your bellies and souls and makes you ask what you can do to promote peace in your lives.
Is it my imagination, or has the markeitng over at Unilever gone up a notch or three since they acquired this company?
Thanks for reading, and don’t forget to write.